Category: News

New book by Assouline appeals to the visual side of Hot Wheels collecting

8/8/2018 — The 50th Anniversary of Hot Wheels has prompted many to share their side on how the Hot Wheels brand has impacted them over they course of their lifetime. From TV specials to price guides to literature, there is no shortage of Hot Wheels nostalgia for 2018. […]

HWC Original 16: Cheetah, NOW ON SALE!

7/31/2018 — By the time the Hot Wheels Cheetah was released in 1968, it was renamed the Python. The Cheetah name only existed in a TV commercial and on a handful of prototypes. Thankfully, those behind the scenes at HWC were able to secure the original “Cheetah” license […]