HW Showroom (2016 New Model): ASTON MARTIN DB10

Movie-licensed vehicles are all the rage in the Hot Wheels world today. Many collectors had begged and pleaded with Mattel for years prior to the release of what was known as the Retro Entertainment line at the time (currently known as the Entertainment line) to release specific, licensed movie vehicles. With Mattel finally obliging, we have seen many great #TV & Movie Cars made. One movie franchise license that keeps popping up in various lines is James Bond 007. So far we’ve seen vehicles from the majority of the films released in the aforementioned Entertainment line, the Hot Wheels mainline and we’ve even seen a #Walmart exclusive line specifically for James Bond 007 vehicles.

The newest James Bond vehicle is the Aston Martin DB10 from the 2016 HW Showroom Series — also one of the #2016 New Models.

Orange Track Diecast

RELEASE DETAILS: Silver Body (metal). Light Blue Tinted Windows. Black Interior. Chrome 10-Spoke (10SP) Wheels. Black Base (plastic). Made in Malaysia. Toy# DLK05. Released in 2016 as #2 of 10 in the HW Showroom Series (also a 2016 New Model).

Once again Daniel Craig played an excellent James Bond in Spectre (2015) but that obviously was aided by this beauty of a car which was designed specifically for this film. With only 10 produced (hence the name DB10), eight of the vehicles were dedicated to the film to divvy up into stunt cars and for use in close action scenes and still shots. The DB10 was specifically designed to not look much more different than a typical Aston Martin, since James Bond is a secret agent after all. However, there are some pretty cool style elements involved in this vehicle that separate it from the rest of the Aston Martin pack.

There are three elements I absolutely love about Aston Martin’s design and how Hot Wheels was able to include them at this scale — and for the mainline price-point of $1 to boot! Most notably, it has what is described by Aston Martin’s Chief Design Director, Marek Reichman as a “falling waistline” which was hinted at possibly being a design element included in future Aston Martin vehicles. This paves the way for wide fender flares that really accentuate the car’s rear-wheel drive power. Lastly, the car has what I refer to as laser-cut holes in the hood which are where hood louvers would typically be. These are tampo’d onto the hood of the Hot Wheels version — a much needed detail that compliments the detail in the headlights, hood insignia and rear license plate.

Speaking of that license plate … what does “DB10 AGB” mean? Well, aside from the “DB10” part, it is surprising to know that apparently it has no meaning — I mean, James Bond can’t exactly drive around with “007” on his plate, right?

Diecast Motorsports

Hot Wheels Aston Martin DB10 from the 2016 HW Showroom (back). License plate reads, “DB10 AGB”.

For more details on the real Aston Martin DB10, check out this episode of Jay Leno’s garage:


1 reply »

  1. It would have been a nice touch to use DB10 ACB for Albert ‘Cubbie’ Brocolli, perhaps Quartermaster made a typo! I don’t see why James cannot drive around with a B 007 CAR type registration, he could get exactly that from me any time ” Standard operating procedure. Boys with toys”. Now where did I put that Orange Track Diecast DB10?

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