Evolution of Hot Wheels LAUNCH EVENT to be held this weekend in Los Angeles

6/10/2019 — There is a huge announcement coming from Mattel this weekend in regards to the evolution of the Hot Wheels brand. Of course, these days, that warrants an epic celebration. This innovative new product being launched by Hot Wheels will be unveiled at the Hot Wheels Launch Event this Friday, June 14th thru Sunday, June 16th (11am-7pm each day) at the Westfield Century City in the Atrium on Level 1.

This Hot Wheels Launch Event will definitely be legendary, as folks are encouraged to bring the whole family. Hot Wheels fans can expect to get their hands on this innovative new product, while also having a chance to score some epic prizes/giveaways. Thats not it! As you may have imagined, several of the life-size, 1:1 cars from the Hot Wheels garage will be there along with some familiar faces. Either way, you should get some buzz-worthy photos for your social clout.

So, if you’re in Southern California this weekend, make it a point to stop by Westfield Century City for this epic 3-day event. Tag #orangetrackdiecast in your event photos on Instagram for a chance to be featured on the site!

Hot Wheels Launch Event

  • Date:  Friday (June 14th) – Sunday (June 16th)
  • Time:  11am – 7pm
  • Location:  Westfield Century City, The Atrium (Level 1)
  • Address:  10250 Santa Monica Blvd. Los Angeles, CA 90067, USA
  • Facebook Event page:

Categories: Events, News

4 replies »

  1. Too bad they dont do any of these type of events anywhere else……I’d love to go but cant afford to drive halfway across the country everytime…..oh well….

  2. I would love to go to the Launch Event in California, but there’s no way I can get there, 👎so I won’t be going.👎

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