2/16/2025 — Mattel Creations — Mattel’s direct-to-consumer website — is bringing back their Mattel Creations REVEALED Livestream Event on Thursday, March 6, 2025. In this livestream, Mattel will not only showcase the latest from Hot Wheels, but also the latest from the other brands under their umbrella to the likes of Barbie, Monster High, Masters of the Universe, UNO, WWE, and Little People. My favorites part of the event are the designer insights behind the product, and of course the reveal(s).

In anticipation for the event, Mattel sent me the mystery box you’ll see unboxed in the video below.

The box is said to have the first of three clues about the next, super-secret Hot Wheels collectible. If you watched the video, you’ll know the first is that it is part of the #Elite 64 line. The 2nd and 3rd clues are in the REVEALED “Cubes” and brand videos on Mattel Creations social videos. Let me know if you are able to figure them out in the comments below as I watched, and was unable to determine what exactly the clues pertaining to Elite 64 were.

The schedule for the event is as follows:

• UNO @ 9:07 am PT
• Monster High @ 9:20 am PT
• Little People @ 9:33 am PT
• Barbie @ 9:47 am PT
• Masters of the Universe @ 10:01 am PT
• WWE @ 10:15 am PT
• Hot Wheels @ 10:29 am PT
• Mattel Creations Bespoke @ 10:43 am PT